Work
Disney Streaming Services
Currently, I am leading the Growth team to research and design a holistic experience with the simple goal of converting our customers from product awareness, through conversion and personalization of their profile on Disney+.
I collaborate with our product, engineering, marketing, and research partners to develop new growth opportunities that inform design direction for acquisition, conversion, synergy, and retention initiatives.
Outside of management, I am responsible for mentoring, recruiting, and hiring designers, as well as helping shape our design operations.
Spring
Previously, I was responsible for product design at Spring, a fashion ecommerce marketplace. covering all aspects of the web, mobile, and app experiences. During my time there, I redesigned their returns experience, alleviating customers from frustration when wanting to return multiple items from a drop-ship marketplace. Read Case Study
Handshake
Prior to Spring, I was at Handshake, a B2B Commerce platform that helps manufacturers manage their customers and catalog through order writing tools and customer management systems. As Product Design Lead at Handshake, I championed three major initiatives, and launched a white-labeled ecommerce app on Android. Read Case Study
Collabs
I have had the privilege of partnering with amazing companies over the years. Here is some of my past work in collaborations large and small.